Case Studies

Asset Living, Better Bot

Houston, Tx
2022
Introduction

BetterBot’s multifamily automation platform provides answers to questions, provides virtual tours, schedules (and reschedules) appointments, and manages/nurtures inbound leads from any marketing source. Asset Living was looking for a solution to help sort through these leads and improve overall efficiency.

Services
Marketing
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Zimmerman property lounge area with apple computers
The Challenge
  • Improve efficiency
  • Decrease ongoing expenses
  • Improving the overall user and resident experience
Our Solution

BetterBot offered a solution that would answer prospective renters' questions wherever and whenever they want. So, Asset Living added their new automation solution to multiple property website(s), search engines, and social media sites for properties that were a good fit for the tool.

Emily Nelson
Vice President of Student Marketing
"
The overall results from BetterBot is a testament to the difference it can make to each property. It is a great aid in moving the conversation process with easy-to-use prompts. We were able to gather more information about prospects upfront while having other prospects receive answers quickly, freeing up time for the leasing team to be on the ground more. I look forward to continuing the use with BetterBot.”
The Results

BetterBot then managed menial tasks, questions, and conversations which gave the Asset Living leasing team more time and flexibility to focus on their current and future residents.

  • 86 Communities using BetterBot  
  • 52,358 Prospective Renters
  • 2,119 Appointments Set across 86 properties
  • 89,530 questions answered
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