Enclaves at College Town – a community made up of Urban Enclave, Stadium Enclave and Prospect Row – invested in state-of-the-art amenities across all three of their properties. New amenities included everything from sophisticated interior apartment design to jaw-dropping resort-style outdoor features that would enhance the residents lifestyle from sleeping to studying, socializing, and relaxing in style. Enclaves at College Town partnered with Asset Living to help successfully package and market their properties’ amenities, defining the community not just as a building, but as a lifestyle personified in a standard of best-in-class amenity packages.
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Used a mix marketing model to best merchandise and package property amenities
Trained and hired a talented onsite team to implement marketing efforts and engage potential residents
Created a brand that became not only a community but a lifestyle for its residents