Asset Living Hires Laura Trued as Vice President, Operations

Asset Living
Mar 25, 2024
min read
Asset Living Hires Laura Trued as Vice President, Operations

DENVER (March 25, 2023)Asset Living is pleased to announce Laura Trued as the new Vice President, Operations, within Asset Living’s multi-family division. With over 25 years of experience in the property management industry, Trued will oversee her team to provide support and best-in-class services to her portfolio and clients.

"My goals for 2024 are to support cohesive team building and develop individuals to help them achieve their professional goals. It's always been rewarding for me to see employees find their niche and to be a part of creating an environment where they thrive," says Trued.

Before her current role, Trued was the Chief Operating Officer at TRYBE Property Management. She has held various roles in the property management industry, giving her a plethora of knowledge in marketing, talent development, revenue management, asset management, business systems, and operational leadership. Trued graduated from the University of Missouri-Columbia, obtaining her Bachelor of Arts in Psychology and English.

"[In this role], I am looking forward to streamlining decision-making within our teams through the systems that Asset Living has in place. I love that Asset has committed to providing these resources so our teams can continue to provide excellent services to our clients and residents,” says Trued.

Outside the office, Trued loves to travel and experience different cultures, customs, and cuisines. She also finds joy in the greater outdoors, whether it's through running, hiking, or snowboarding!  

For more information on our services offered, please visit Asset Living's service suite. To learn more about career opportunities at Asset Living, visit the careers page.  

About Asset Living  

Founded in 1986, Asset Living ("Asset") is a Houston-based real estate management firm. With a growing portfolio that includes a multitude of properties across the nation, Asset provides services to a variety of clients that include property management, asset management, receivership, and investment services. Asset is a member of The Institute of Real Estate Management (IREM) and is recognized as an Accredited Management Organization (AMO). To learn more, please visit    

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